the Jane Goodall Institute
created by Julia Nam
the Objective:
Revamp the Jane Goodall Institute's homepage and develop a mobile app that will help with their cause.
the Process:
the Moodboard:
To help visualize the redesign.
the Creation of wireframes:
From left to right (desktop home page, mobile log in page, mobile home page, mobile adopt a chimpanzee page, mobile checkout page, mobile thank you page)
the Final mobile design:
Keeping the mobile interface clean and easily accessible for users to navigate was an extremely important factor to keep in mind when creating the final product. The use of large buttons with clear CTA's and vibrant colors on the app will keep users engaged and hopefully lead them to try and make a difference with the Jane Goodall Institute.
the Final desktop design:
Implementing a video above the fold will have users be immediately drawn into the website. Then comes the mission statement with two CTA's followed by statistics on how the Jane Goodall Institute has contributed to the world today. The four square boxes lead users to be engaged with the website having them learn more about the institute as well as leading them to make a difference on their own.
